Using Customer Profiles to Find the Perfect Promo Products

Aug 21

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...

Continue Reading

6 Helpful Tips to Address Unhappy Customers

Jul 15

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address.  Responding to unhappy customers seems like a chore. It can be overwhe...

Continue Reading

Why You Should Buy USA-Made

Jun 09

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism &n...

Continue Reading

Your Product Decorating Questions Answered

May 19

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

Continue Reading

Generation Z vs. Millennials: What’s the Difference?

May 05

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

Continue Reading

Sustainability & Environmental Responsibility: Why it Matters

Apr 21

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

Continue Reading

Graphic Design Terms Everyone Should Know

Mar 29

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...

Continue Reading

5 Simple Tips to Organize and Run Effective Meetings

Mar 08

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

Continue Reading

Your Guide to Promotional Shirts

Jan 18

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

Continue Reading

5 Fail-Proof Ideas for Your Business Instagram

Dec 05, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

Continue Reading

5 Invaluable Marketing Books to Help Grow Your Brand

Oct 16, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

Continue Reading

5 Healthy Tips for Business Trips

Sep 24, 2019

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

Continue Reading

How to Work Smarter, Not Harder

Aug 05, 2019

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

Continue Reading

How to Manage the Workload of a Leader

Apr 20, 2019

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

Continue Reading

3 Things Every Busy Professional Needs

Jan 31, 2019

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

Continue Reading

4 Steps to #Winning Social Media

Oct 23, 2018

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

Continue Reading

How to Juggle Work and Life Balance Like a Boss

Aug 20, 2018

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

Continue Reading

Advice for Getting the Most Out of a Business Trip

Aug 13, 2018

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

Continue Reading

6 Things You're Missing out on by Not Using Promotional Products

Jul 15, 2018

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

Continue Reading

5 Ways to Boost Employee Morale

Jul 01, 2018

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

Continue Reading

What Millennials Want (And How to Work With Them)

May 26, 2018

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

Continue Reading

4 Ways to Improve Communication

May 19, 2018

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

Continue Reading

Your Brand Is Your Business - Market It!

May 05, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

Continue Reading

16 Ways Color Affects Your Branding and Marketing

Apr 28, 2018

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

Continue Reading

Why You Should Be Having More Fun at Work

Apr 07, 2018

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

Continue Reading

Graphic Design Terms Everyone Should Know

Mar 31, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

Continue Reading

Branding 101: What Makes a Brand Powerful

Mar 02, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

Continue Reading